About HillBilly Brand, Inc.

HillBilly^® Brand Clothing and Apparel is the classic American business story. It started as a late night idea jotted on a napkin and has developed into a premier country lifestyle clothing brand. HillBilly Brand fills a gap in the lifestyle clothing market by offering fashionable clothing for those of us who were born country and raised outdoors. Everybody has a little HillBilly in them....find yours!

Michael Abbaticchio

President and Co-founder of HillBilly Brand, Inc.

Michael Abbaticchio Mike is the President and co-founder of HillBilly Brand, Inc. Mike developed the idea one late sleepless night in 2004. The idea sat in a drawer for over a year. Mike showed the logo to long-time friend Shon Lees, who thought it was a great idea. They quickly trademarked the logo. Two months later HillBilly Brand took a couple of hats and t-shirts to a local rodeo and sold every item they brought. Fast-forward to the present and HillBilly Brand can be found at many country music concerts and events and will soon be found in major retailers.

Shon Lees

CEO and Co-founder of HillBilly Brand, Inc.

Shon Lees Shon is the CEO and co-founder of HillBilly Brand, Inc. Shon is responsible for day to day operations, event booking, and business development. His experience and leadership skills have helped to make HillBilly Brand into a company that will grow well into the future.

Keith "The Colonel" Leslie

Information Technology, Marketing, and Media

Keith Leslie Keith joined HillBilly Brand, Inc. just prior to the first rodeo. Keith has provided development services for hillbillybrand.com and has worked on many of the graphics and images on the website. Keith is also responsible for scouting and recruiting the talented musicians and songwriters that make up HillBilly Music.

HillBilly Hotties

Promotional Engineers

Over the years, several women have filled the dubious role of HillBilly Hottie. The hotties promote and wear our clothing at events throughout the country. They are extemely popular with our customers and have developed quite a following. You can find many pictures of the HillBilly Hotties in our Photo Gallery, but here are a few of the beautiful women who have helped us out:

We are located in Parkland, Florida. Our mailing address is HillBilly Brand Inc, 6303 N.W. 72nd Way, Parkland, FL 33067. For customer service please e-mail us at customerservice@hillbillybrand.com or contact us by phone at (561) 444-7678.